Video Power Marketing year 1

Year Ago I Quit My Job to Start Video Power Marketing

Looking back a year ago, I’m so grateful that I made the decision to pursue my passion. Sure it was risky considering I quit my job right before my first child was born, but It was a calculated risk. I knew it would pay off and was the second best decision of my life. (Right behind marrying my wife)

Why PPC No Longer Represents Your Best Investment In AdWords

In 2013, Google made 58.8 billion dollars on advertising.  It  is safe to say that Google is taking over the world, and you are paying for it.  The PPC model is at the heart of this subtle take over.  Keyword bids continue to rise as their demand increases.  Take for example the word “insurance”.  The average bid for the keyword …

3 Things You Need To Know Before Advertising on YouTube

We have discovered three indicators that can tell us if a YouTube Campaign will be effective for your company.  There is a question that exists in our industry niche; a question that you as a business owner, or a marketing manager may be asking yourself at this very moment.  “Will advertising on YouTube work for me or my business”?  The question …

Learn to have a great ROI with YouTube Advertising

TrueView Advertising Case Study: Marketing ROAS 646%

If a machine existed that took $1 and made it into $7, what would you do to get it?  That’s like asking what would you do for a Klondike Bar, pretty much anything. While the idea seems farfetched,  it is not unattainable.  This is what we have done with our client Real Truck.  For every dollar of ad spend they …

Turn YouTube Advertising into a Cash Making Machine

While everybody knows about YouTube advertising, not many people know how to utilize it. The real question is, how can your business benefit from YouTube Advertising? In my opinion there are two reasons why people do not advertise on YouTube. Number one is the obsession over the viral video.  If you can get a video to go viral, good for you.  You might …

Rich vs Poor Mentality

I’ve always been very concerned with price. Before I ever knew the benefits or value of anything, I would always ask, “How much does it cost?”. Spoiler Alert: this is not how rich people think. Growing up we were that family that would never buy drinks at restaurants because it cost too much. My Dad would always say, “Why should …

TV Commercials vs YouTube Ads Explained

TV Commercials Vs YouTube Ads Explained

    How You Can Take Advantage of the Disruption in Advertising When I worked at Fox Entertainment in LA, I was able to talk to several executives and leaders in the television industry.  They were worried of the future because of the massive disruptions that’s been going on in advertising.  Believe it or not, advertisers are willing to pay …

How many views does it take to make money on youtube

How Many Views Does it Take to Make Money on YouTube?

  How many views does it take to make money on YouTube?  This is a common question asked and it really depends on who you ask.  You may have heard that you’ll make one dollar per thousand views or that it’s $1,000 per Million Views.  Some say it’s $5 per thousand views.  Well, we’re asking the wrong question.  We should …

YouTube Monetization | Profit from Passion

How To Profit From Your Passion on YouTube | YouTube Monetization

    I was asked to speak at the Weber State Tech Expo last week and spoke about how you can profit from your Passion on YouTube.  I’ve put my slides from my workshop on Slideshare. I spoke after Devin SuperTramp’s Keynote Speech so it was awesome to have speak as a perfect example of living a life of passion …